1954 Mercury Digital Instrument System


Dakota Digital Series III instrument systems offer the latest technologies and features for your custom vehicle. High brightness vacuum fluorescent displays provide a lifetime of trouble free use while offering increased accuracy and features! Full 6 Gauge Instrument System fits into OEM bezel for 1954 Mercury. Fits directly into existing bezel. (not included)                 Dakota Digital Continue reading 1954 Mercury Digital Instrument System

The Year Was 1954


The brainchild of Henry Ford’s only child Edsel Ford, Mercury was introduced as a much needed mid-priced line to fill the gap between price-leader Ford and luxury class Lincoln.  Unlike many car makes which began as an independent and later was purchased by a parent company such as GM, Ford or Chrysler, Mercury was a brand new car line, a product of Ford Motor Company from the git-go.  Tagged just a skoche above Pontiac and a smidgen below Oldsmobile, Mercury was just what FoMoCo needed to compete with the other two players in ‘the big three’. Mercury began life with a … Continue reading The Year Was 1954

Upper & Lower Ball Joints


The 1954 Mercury Sun Valley included Mercury’s first ball-joint front suspension, only four grease fittings, and more insulation than ever. 55 Years later it time for me to replace these bad-boys! Remember my car is an original 50,000 mile car and has been sitting for over 30 years………..anyhow I had a hell of time finding some upper and lower ball joints. The ones I did find these guys wanted me to give up my first born! A friend of mine who works for Federal-Mogul has mass knowledge and the ability to pull some old part numbers found these for me today.  … Continue reading Upper & Lower Ball Joints